Changes in Immigration at Canada on 20th Century

Immigration has had a strong effect on Canada’s historical development, from countryside in the early part of the 20th century to the building of Canada’s largest cities. Immigration itself has changed greatly during the 19th and 20th centuries and continues to do so. During the first sixty years of the 20th century, the majority of immigrants to Canada came either from Europe or the United States.This has since changed much with entry based on a points system and the introduction of human’s benefit. At present Canada is known as a country with a wide immigration policy which is reflected in Canada's variety of races of mankind. According to the 2001 survey by  Statistics Canada, Canada has 34 national groups with at least one hundred thousand members each, of which 10 have over 1,000,000 people and numerous others represented in smaller amounts. 13. % of the population belonged to  visible minorities: most numerous among these are  Chinese  (3. 5% of the population),  South Asian  (3. 1%),  Black  (2. 2%), and  Filipino  (1. 0%). In 2004, Canada received 235,824 immigrants. The top ten sending countries, by state of origin, were Peoples Republic of China  (37,280),  India  (28,183),  Philippines  (13,900), Pakistan  (13,011),  Iran (6,491),  United States  (6,470),  Romania  (5,816),  United Kingdom (5,353), South Korea  (5,351), and  Colombia  (4,600).By 2006, the most numbered of immigrants coming to Canada originated in Asia, most especially in China and India. Immigration has been, and continues to be, a very important source of population growth in Canada. Given the ageing of the Canadian population and the gradual lessening birth rate, research shows that immigration could be the largest provider to population growth in the future.Therefore, it would not be amazing if Canada one day is the best country in the world economically, socially and culturally if immigration keeps on happenin g regularly. Combining different cultures in the world is a very big achievement because not many countries are successful in maintaining their cultural mixture and keeping peace at the same time is a tough challenge for any country. http://www. worldlingo. com/ma/enwiki/en/Immigration_to_Canada http://en. wikipedia. org/wiki/Immigration_to_Canada

Coffee and Starbucks Background

Fourthly, the threats of substitute product is very likely to be high as coffee, juices, soft drinks, tea and many more can be easily substituted. In the mean time, consumers can also choose to go to pubs and bars and spend their time or to meet up to substituted struck. Lastly, the threat of competitor rivalry of struck in high as there are many presence of strong impetigo with deep pockets like Mcdonald's, coffee beans and dunking donuts. Not forgetting hundreds of small local coffee shops and houses fighting for the same market share. 7.Recommendation Based on the SOOT, PEST and Potter five forces that is conducted, I have made several recommendations. We can use concentric diversification to further expend the firms by making or obtaining new product and services which are related to the business. This is good for the business because it will bring down the cost and the main competencies can be move the the new business. Struck can also choose to use acquisition or restructuring diversification process to purchase other firms Or even merge with other firms to gain market share or even expend into a new market.Struck might also think of using differentiation strategy which involves conveying products and services that customers recognize as unique or special and must be better than what other people are doing in the same market. 8. Conclusion This is the completion of the environment analysis on struck in Singapore that have conducted. All in all with the SOOT analysis proves that struck s a very attractive company and struck is a very experienced company.PEST analysis that is conducted also proves that Singapore is a very safe and reliable country to invest in. Although Potters five forces shows that the industry is not very adjective but it also have some big limitations in today's market environment. Market environment sometimes changes as fast as we can anticipate but Potters five forces and other analysis can only serves as a guide to management to enab le them to think as a beginning for farther analysis. And vie made three suggestions base on all the analysis conducted.

Research Based Critical Review Essay Example | Topics and Well Written Essays - 2000 words

Research Based Critical Review - Essay Example As a commonly known fact, with power, there comes a great amount of responsibilities as well. In case of newspapers, the responsibilities are identified in terms of journalism attitudes and philosophies. Ever since the newspapers have been acting as a key mass media, its prime role can be identified as conveying various political, social, military along with economic facts to its readers. Evident from the historical presence of newspapers behind various revolutions, it becomes apparent that the conveyed facts can easily persuade a mass towards social dilapidation as well as exceptional developments. It thus turns out to be the responsibility of the tabloids to preserve fairness towards the disclosed facts, concentrating on the need of development of the overall humanity rather than signifying the interests of a few (Curran & Seaton, 2009). Based on this ideology, the discussion hereafter will attempt to develop a critical understanding of the role played by â€Å"The Sun†, a r enowned tabloid in the United Kingdom; taking into consideration the degree of power it possesses to persuade the society. Overview of the Newspaper- â€Å"The Sun† The Sun is a daily national newspaper of repute in the United Kingdom. The newspaper tabloid was incepted in the year 1964 that currently covers regional or local news, jobs, sports, business and community events among others. The Sun is owned by an Australian company named News Corporation which is renowned as one of the publicly traded organisations performing its business operations globally (Mondo Code LLC, 2012). The former editor of The Sun, Mr. Sydney Jacobson, considered the newspaper as a radical one in the UK and stated that its ideology predicting that the tabloid would be completely autonomous in functioning as a powerful media channel and will not possess any kind of partiality concerning the political parties or the movements. Furthermore, he also made it distinct that the newspaper would be entirely free in order to employ its own thoughts and activities (BBC, 2005). Since then, The Sun has been playing its role based on the idioms of transparency and impartiality in the British newspaper industry. Role of â€Å"The Sun† As a Tabloid in the Industry The concept of tabloids is principally considered as an aggressive tool that executes sensationalism and provides importance to any issue that arouses public interest. The different events that include scandals, crimes, sports, politics and even economic specifications fall under the categorisation of tabloids. The introduction of tabloids in UK was initially traced in the beginning of the 20th century. In addition, Mr. Rupert Murdoch, the Chairman of News Corporation continued the aspect of tabloidization in print media industry of Britain through The Sun. In general, as can be witnessed in the British Newspaper Industry, the idea of tabloidization has been viewed simply as a media transition rather being a composite phenom enon which is driven by the agenda in relation to public welfare and has been like wisely considered by The Sun. Furthermore, it presents dissimilar cultures as well as lifestyles which

Analysis of Problems Facing PETRONAS Corporation Research Paper

Analysis of Problems Facing PETRONAS Corporation - Research Paper Example This essay aims at identifying and analyzing the challenges faced by organizations in the public sector. The specific challenge that will be discussed is the poor management of the Malaysian state-owned multinational corporation, PETRONAS. The current state of the organizations are also analyzed by the researcher in the essay after reviewing various resources on the organization selected. Recommendations are also provided by the researcher on the topic of how the organization can improve its performance and be effective in modern world. The public sector organization selected and analyzed in the essay is the Petroliam Nasional Berhad (PETRONAS) Corporation. In conclusion, the researcher sums up the study and states that government-owned organizations receive high consideration and support from the government to effectively operate and achieve their goals. Similarly, PETRONAS Corporation is a Malaysian government-owned corporation that receives support from the government and enables the corporation effectively to exploit oil and gas fields in Malaysia and in other countries. Although PETRONAS is a government-owned company, it is a profit-based entity owned by the Malaysian government rather than a public utility organization. Currently, the corporation is among the top five best companies producing Liquefied Natural Gas in the world. It is stated by the researcher of the essay that the success attained by the corporation is dependent on the support of the Malaysian government.

Bilingual education Research Paper Example | Topics and Well Written Essays - 1250 words - 1

Bilingual education - Research Paper Example Two-way bilingual programs (TBP)- extremely beneficial for minority learners at the elementary level- student interactions based on cross-cultural relationships- role of the bilingual teacher- to facilitate meaningful interactions through carefully chosen activities and learning experiences- both native English speakers and minority students benefit from TBP- facilitate interactions among learners from various linguistic and socio-cultural backgrounds. Benefits of BE- language proficiency and academic achievement- promotes trans-cultural and transnational values- promotes multiculturalism, sharing of identities, and a broader enculturation- safeguards against segregation based on racism and stereotyping- fosters better content learning, employment opportunities, creativity, cognitive development-various societal or community benefits. BE contributing factors-unequal treatment of the linguistic minorities-low academic achievement, low self-esteem, and high dropout rates- can never undermine these positive outcomes of BE. BE as a supporting program for children with limited English proficiency-Hispanic population favor BE- demand from the immigrant community for BE-promotes equality, fraternity and mutual respect among children- need for more authentic studies-significance of NCLB. The use of one’s native tongue to teach a foreign language is generally understood as bilingual education and the system has been found to be effective in the case of learners with limited English proficiency. There are many researchers who hold that one’s native tongue plays a pivotal role in the teaching learning process among students who lack higher levels of English proficiency. Rossell and Baker have undertaken some remarkable studies on the educational effectiveness of bilingual education. The authors observe that bilingual education in the United States refer to

Secure Webbased Application Essay Example | Topics and Well Written Essays - 2000 words

Secure Webbased Application - Essay Example A Research methodology is a set of underlying principles behind the collection of models, theories, ideas, and hypothesis. Collectively, research methodology is a technique of collecting data systematically (Rajeev, 2009). For this research the data was analyzed from the previous researches in the literature review section. The authenticity and contingency of this paper depends upon the validity of study data, the reliability of measures taken to collect the data, as well as the time taken to conduct the analysis. Here I would like to tell you that the data was collected from _________ number of respondents through _________(tool used). This data collection part of the research took approximately_________(time consumed for data collection). Basically Single Sign On system cannot accomplish the goals on its own. In order to triumph over the challenges in user understanding and security obstacles, security and usability professionals require putting efforts and working more strongly to gether (Connolly, 2002). In this research, the ultimate solution will be produced which will allow the creation of a "strong": password (contains letters, numbers and special characters) that will open all the authorized applications. As we are using here the Single sign on method so some of its benefits are listed over here: If an employee does forget their one password, he or she c... Frequently results in significant password help desk cost savings If an employee does forget their one password, he or she can easily reset it by using the preset authentication line. Both are factors that have need of extraordinary concerns. Our initial research was done on the internet to discover seller password synchronization tools that would fill our total requirements. We piled up a list of vendors that offer Single Sign On products. A new list of needs and wants was created to incorporate total requirements and other assessment criteria. Some of our initial requirements were that the security system must be able to synchronize password between different platforms, should be able to plot user ids from one platform to another, should provide password status synchronization between different platforms, to implement host platform password format rules across the diverse server platforms. Next step of our research methodology is to develop some evaluation criteria. Our analysis has shown that several flaws in the evaluation criterion and specifi cation can lead to vulnerable implementations (Thomas, 2003). Based on this comment of Thomas we have selected cost, Support for Tandem, Support for other security platforms, and lastly the clearness to application development as our evaluation criterions. Now these criterions were to be tested and verified. Verification of criterions (testing): As mentioned earlier the purpose of this paper is to develop a simple and secure web-based application sign-on method in order to increase the security, reduce the risk to identify theft by reducing the passwords number of the web- based applications and the tool for encryption which will be used here is ASP.net. So from the above

European Integration and Sovereignty Essay Example | Topics and Well Written Essays - 2500 words

European Integration and Sovereignty - Essay Example This essay stresses that integration has effects on member states over time. It can also dictate how such member states can go ahead and restrain the actions of the member states who designed them. Path dependency is a key feature of institutionalism. Here, decisions made about the member states in the past have a significant impact on future outcomes and vice versa. The paper has looked at the need for European integration and why this need superseded sovereignty of the various states making up European integration. The European Union is used as the most distinctive, and perhaps, most successful union in history. In a span of 50 years, or so, sovereignty and authority has shifted from national European national governments, not to supranational levels with European Union, but also to sub national ranks such as local authorities and regional assemblies. Policy-making is even and fairly constant. Perhaps the main reasons for European integration include peaceful co-existence among members states, improved bilateral states, a more unified way of doing business, need for political stability, and most importantly aversion of further wars. Even since the creation of integrated bodies such as EU, Europe has enjoyed considerable peace. Trade has improved and member states have co-operated mutually without worries of losing part of their sovereignty. If anything, the EU, for instance has well stipulated and articulated laws that define members rights, provisions and sovereignty rights. Such bodies only act as an umbrella and a unifying factor.

Chemical engineering assignment Example | Topics and Well Written Essays - 250 words - 1

Chemical engineering - Assignment Example The radioactive waste emanating from the plants entails care, which is dangerous to humanity where its impacts do not die out quickly. Consequently, this waste necessitates approximately 10,000 years of care and containing where it will be now safe if released to the environment. Besides, the construction of the plant does not ensure 100% secure; thus, there must be a probability of failure evident in the process where small accidents in the plant yields to devastating results (Dopinath 1240). This does not affect the workforce only, but the neighboring inhabitance and extending to unprotected regions where the waves may leak and inhabit the place rendering it unproductive. For illustration, this is evident in Hiroshima and Chernobyl disaster regions where to date those effects are evident (Ferguson 153). There is a high probability that Nuclear energy’s knowhow can yield to grievous results once it dawns on to some states that are ruthless, and notorious for terrorism attacks. Nuclear energy’s option knowhow, no matter how esteemed currently it may be, eventually this cannot be a reliable remedy for energy regardless of the states that advocate it (Dopinath 1236). This is because its negative impacts are worse and long-term compared to the

Art Events Assignment Example | Topics and Well Written Essays - 1750 words

Art Events - Assignment Example The Last Supper by Leonardo da Vinci is famously recognized paintings in history. It shows the story of the last supper of Jesus with his disciples. The painting is remarkable as it depicts the disciples as real human beings. In the painting, Leonardo tried to use new materials due to the thought that it would result in an extensively varied palette. In his work, Leonardo sought to illuminate the painting beyond what could traditional fresco give. He thus used unreal fresco as he was working on a dry wall. Borrowing, from the panel painting, he applied a white lead to improving on the brightness of the tempera and oil he had used on top. In conclusion, the two paintings from the two periods have certain differences that portray cultural change. The Annunciation painting has medieval painting styles. It included panel painting, illuminated manuscripts, sculpture, and fresco. Even though Leonardo used the fresco, it was not real forcing him to apply a white lead to improving the bright ness of the painting. In the period, which started in the late middle ages, European continent started evolving into big states controlled by monarchies. The Italian urban centers expanded due to growth of population and expansion of trade. Land paved way for money as the means of exchange thus freeing the serfs. The changes brought cultural, social, and economic changes. Literacy increased leading to the expansion of vernacular literatures that led people to adopt secular themes in their arts. The growth of wealth.

Write a management report Assignment Example | Topics and Well Written Essays - 1250 words

Write a management report - Assignment Example a key factor to the growth of the resort and thus it was recommended of creating an environmental friendly ecosystem which was further enhanced by usage of wind to generate more energy to pump to the power grid. Jiminy peak, a snowboarding and skiing resort found in the Berkshire Mountains of the western parts of Massachusetts is the largest resort of its kind in the states of southern New England. Founded in 1948, its offers skiing and snowboarding, outdoor activities such as Mountain bike riding and many more sporting activities. It gained four season resort status in the year 2005 symbolizing its growth. It is strategically placed between some of the biggest cities around, for example, it is just three hours away from Boston and New York City and about an hour’s drive from other major cities such as Springfield, Massachusetts and Albany. Jiminy Peak has grown to become one of the most important ski destinations due to some key factors that play to its favor such as its strategic location between such vast cities, the good managerial decisions being undertaken within this organization leading to its much deserved development. Another factor that makes Jiminy Peak to be a key attraction is the fact that it is very vast, purely because of the developments that have taken place leading to so many activities being incorporated in these 170 acres. The number of snowboarding and ski trails totals to forty five, has three terrain parks six person chairlifts of high speed and nine lifts. Much of the success of this resort is attributed to the marketing teams, who have been able to market the resort and make it accommodate high numbers of sport activity lovers even in the summer. For this purpose, the resort has set up a mountain coaster, the first resort to do so in the whole of the East Coast, they have also managed to put up more summer sport devices such as alpine super slides, gigantic swings and more activities such as bungee jumping, rock climbing, scenic

Sheila Change during Essay Example for Free

Sheila Change during Essay Sheila was shocked about this, but this was a contrast to between her and the rest of her family; as her family felt no emotion not a surprised or shocked expression in the room. Sheila was so shocked and disgusted about what her mother did she ended up turning on her mother Mother, I think it was cruel and vile. This shows us what Sheila really feels about her mother and she uses strong words against her mothers actions, but if we go back earlier Sheila would never turn on her own mother but because she wants everything to come out and she now see her mother for who she really is. When the inspector told Mrs Birling what she did was completely wrong and what if it happen to her, Sheila was shocked but Mr Birling mind wasnt really on what Mrs Birling did but was on if the press get hold of the situation -The Press might easily take it up-this shows us that Mr Birling takes up his own self interest, this tells us that he is a selfish man, he doesnt care about Eva but cares about the reputation of his family. In the beginning of Act 3 Eric comes in knowing that the family now knows of his drinking problem. It was Sheila that told the family about Eric, this made Eric angry and he feels that Sheila betrayed him You little sneak. This shows us that Sheila was being open about everything not keeping anything a secret which means she is an honest person. It also showed the relationship between Eric and Sheila because this mean the must be very close as the Eric told Sheila his secret trusting Sheila. When Sheila told Eric that she kept the secret for months I could have told her months ago, not of course I didnt. This shows that Sheila as protected Eric and shown loyalty to Eric by not telling their parents. Eric revealed how he came into contact with Eva Smith. Eva and Eric met in a bar and they had a few drinks but they got drunk and Eric insisted to stay with her for the night and that is when they slept with each other. They met again in the same bar and they talked with each other and they slept with each other again. Eric admitted that he wasnt in love with her but he liked her. They met up again and she told Eric that she was pregnant. Eva didnt want to get married because she knew that Eric didnt love her. He realised that Eva didnt have a job so stole some money from small banks his fathers companies had and he gave it to Eva but when Eva discovered the money was stolen so she stopped collecting the money. Eva didnt want to see Eric no more. Eric was wondering how come everyone knew that Eva was pregnant and he asked if Eva told them and Sheila said She told mother. This shows that Sheila is quick to let everything out in the open not letting anyone get away with anything. Eric was furious at his mother telling her that she killed her own grand-child. Before the fight got out of hand the inspector told them all that they all had a part in killing Eva Smith. He told them not to forget it. Telling them what they did exactly and telling Sheila that she didnt start the problem but Birling by not accepting her request. He told them how they all got to look after everyone else. After the speech the inspector leaves, leaving the family in disbelief. The family started again to have disagreements blaming it on each other. But they wonder if the inspector was a real inspector. Sheila says it doesnt matter who he was. The whole point of the inspector coming was to make the family think about their actions. We notice that Sheilas character changes after the inspector leaves. She starts to talk back to her parents, she becomes angry at them (flaring up) this shows us that she as started to stand up to her parents. Sheila tells her parents that they are being Childish. This shows that she has turned the tables on her parents making them see its their fault as well as Erics and hers. Later Gerald had turned up at the Birlings house. Gerald told the Birling family that Inspector Goole doesnt work for the police. This made the family puzzled. Gerald challenged the Birling family asking them is it the same they all saw which may not be true. They may not even know the same girl. The Birling family dont even know if there is an incident today. Mr Birling looks at them triumphantly and puts the theory altogether. They all came up with a conclusion that it was all a hoax. Mr Birling says Im convinced it is. No police inquiry. No one girl that all this happened to. No scandal-Then Sheila says No suicide? this tells us that Sheila is very thankful that there is no death or unborn life on her conscience but the rest of Sheilas family still dont care about Eva Smith, they only care that they is no public scandal. Mr Birling told Sheila that it was all over, Sheila says that everything did really happen but it didnt end in a tragedy so lucky for them she also says -But it might have done This tells us that Sheila is still thinking of what may have happened if there was a girl that died and that they should just make it has a joke. But Mr Birling mocks the fact that a girl might have died and he starts to mimic the inspectors last speech. He tells Sheila to go to bed and she says It frightens me the way you talk. This shows that Sheila is now disagreeing with her family values; she thinks that her family hasnt changed a bit since Inspector Goole was there. Sheila doesnt want a repeat of what happen again, she wants her family to change for the better. Sheila confronts her parents on how they are behaving Youre pretending everythings just as it was before. This is telling us that Sheila is quite upset that her family is pretending that everything is okay but her and Eric learnt their lessons. Unlike the rest of the family Sheila is calm and level-headed. Gerald holds up the ring to Sheila. This is history repeating itself as earlier in the story Gerald gave Sheila a ring announcing their engagement but this time Sheila says No, not yet. Its too soon. I must think. This tells us that she is not ready to step into her old role it also shows that she still doesnt agree with her family value and she knows her as to think about her this time and know what she wants instead of her parents pushing her to marry Gerald someone rich and of high class. So she turns Gerald down. In the beginning we portrayed Sheila as a very superficial person who was only knows the obvious. She is also a selfish and self-centred person like when she went to Milward only thinking about herself she got Eva Smith sacked from her she also said I couldnt be sorry for her. She heard that she got sacked and she showed no care for other people but herself. She was also an immature, childish and naive person. Sheila was at the bottom of the family which meant she was to answer if she was spoken to. She abused her status to get what she wanted like at Milward where she said she would persuade her mother to close the account they have with Milward unless they sack the girl. She is also a spoilt and inconsiderate person; she can get what she wants if she just uses the power that she has of an upper class citizen. We could see that she was very detached from reality; she didnt know what was going on in the outside world where there were people from the lower class and working class. Sheila doesnt really speak for herself You talk as of we are responsible- Then Birling says (cutting in) Just a minute Sheila This shows that her father wont really allow her to express her own point of view. As we come to the end of the story Sheilas character changes dramatically as she finds out who else was responsible for Eva Smiths suicidal death. Sheila is an independent and takes responsibilities of her actions I know. I had her turned out of a job. I started it. Sheila is willing to take part of the responsibilities of the death of Eva Smith. She is also a changed woman You and I arent the same people who sat down to dinner here this also shows that she know as well that she is a changed woman. She is also very perceptive and inquisitive she is knows what her mother had done before her mother admitted and she is very inquisitive saying to the inspector I dont understand about you. Sheila now also listens to her conscience knowing when Eva was said not to be true she had no death on her conscience but she still felt that the story was really and that there was an Eva Smith. She is an honest deep thinker who thinks about the consequences of her actions on the day of Milward and how that led on to other unfortunate events. Sheila is not anymore as heartless as the others but she is sensitive she doesnt listen to the rest of her family when they say that the inspector was hoax and when they said that there was no suicide Youre pretending like everythings just as it was before. The rest of Sheilas family act like the inspector coming was a dream but Sheila isnt. Sheila is critical of family values she doesnt believe that the family can use their position in a manner that is not useful to other people around them. Finally, she is unwilling to revert to her pervious self; Sheila says to her family Youre ready to go on in the same old way. And Mr Birling says (Amused) and youre not, eh? Sheila says No, because I remember what he said, how he looked and what he made me feel. This is saying that she as learnt a lot from the inspector and she is never going to return to her old self. Sheila even rejects the ring offered back by Gerald because she knows that she is not ready yet and she needs to think. .

Outbreak Of One Of The Conflicts In Africa History Essay

Outbreak Of One Of The Conflicts In Africa History Essay Africa from time immemorial has experienced numerous forms of conflicts ranging from ethnic confrontations to interstate wars. The idea of war still plays a veritable role in the post colonial Africa as well as in the international politics. An understanding of the situation in Africa has proved that most of these wars have been fought on the African soils and have had devastating effects on the continent and the world at large. Examples of these wars include Rwanda, Sudan, the Democratic Republic of Congo, Ivory Coast and just to name a few. These wars have greatly affected the African continent especially the countries involved as it has reduced the economies of these countries to nothing but a shadow on their own. It is obvious that most of these wars are taken place but in the developing countries and therefore leaves one with the question, whether the wars can be seen as a consequence of poverty or is poverty the consequence of war? To my opinion, war is not a solution to confli ct looking at the aftermath of the war, the vulnerabilities of the women and children, the political and economic imbalance of the states. In this light, the international community should seek ways of avoiding the outbreak of such wars especially in the developing countries. In this paper, I will analyzed the outbreak of one of the conflict in Africa which could have escalated to a full scale military conflict between two countries, had it not been settled in a unique showcase of conflict management by the UN. The conflict in question is the Cameroon vs. Nigeria claim of sovereignty over the potentially oil rich Bakassi peninsula, which almost trigger to an interstates war and sends fear and uncertainty across the two nations. B. G. Ramcharan describes the role played by the former UN Secretary General, Kofi Annan in maintaining peace between the Republic of Cameroon and the Federal Republic of Nigeria and in settling the dispute over the Bakassi peninsula, another fascinating story of conflict prevention at work in practice. The signing of the Green Tree Agreement by both countries enabled both countries to adhere to the ruling passed by the International Court of Justice (ICJ), officially put to an end to the Nigeria occupation of the peninsula and fin ally led to the peaceful handover of the occupied areas by the Nigeria military to Cameroon. President Obasanjo Olusegun of Nigeria clearly described the way the conflict was handled in the following words: Our agreement today is a great achievement of conflict prevention, which practically reflects its cost-effectiveness when compared to the alternative of conflict resolution its significance, therefore, goes much beyond Nigeria and Cameroon. It should represent a model for the resolution of similar conflicts in Africa, and I dare say, to the world at large. For most conflicts especially in Africa, has been as a result of natural resources and the politics play by the international community for their own interest which more often has fuel the violent conflicts. I will seek to analyze in this paper the historical background of the contested area leading to the outbreak of hostilities. It will be follow suit with the underlying causes of the conflicts in part 4 and part five will shed more lights on how the conflict was resolved at the level of the ICJ and managed at the UN following the implementation of the famous Green-Tree Accord signed by both countries. While part six will emphasize on the conclusion with the way forward of ensuring that both countries respect the terms of the green-Tree Agreement and the unique showcase of conflict management and resolution achieved. 2. HISTORICAL BACKGROUND The Bakassi peninsula is an island located along the eastern end of the Gulf of Guinea between latitudes 8 °20 and 9 °08E. The area is greatly made up of a low-lying, mangrove and swampy area with a population of approximately 150,000 to 300,000 inhabitants, as of 2005. The island is highly inhabited with the indigenous people of the Efik tribe, which they claimed to belong to the Federal Republic of Nigeria. The peninsula is a veritable ground for fishing activities and other maritime wildlife activities, for the simple fact that two great ocean currents meet here that is the cold Benguela Current and the warm Guinea Current, has really made it possible for fishing activities to be the livelihood of the inhabitants. The historical background of the peninsula goes back to the colonial period after the arrival of the European colonial master to Nigeria in the middle of the 19th Century, the King of the Old Calabar kingdom entered into a treaty of Protection with the Queen of England on September 10, 1884. The territory covering this region was at this time under the control of the King of the Old Calabar Kingdom. So in signing this treaty, it means he has officially ceded the territory to the British as a protectorate. In this respect, Britain was free to carry out any activity and equally exercised whatever she deems fit in the territory. The claim of sovereignty of the Bakassi peninsula is one of the numerous conflicts in Africa concerning border disputes. This however, should be in some extent put on the shoulders of the former colonial masters who partitioned Africa without taking into considerations of the ethnic groupings, geography and demography of the area, history, language and socio-cultural affiliations of the people. This has really hampered the integrity and sovereignty of most countries in Africa, as most often people from the same ethnic grouping happen to found themselves on two different colonial territories and governed by different colonial powers. The historical background of the Bakassi peninsula can be traced back during the era of colonialism. The Germans were the first colonial master to colonized Cameroon not until the outbreak of the First World War in 1914, which saw the defeat of the Germans by the French and English in Cameroon. Before the outbreak of the First World War, the European powers having colonial territories were largely interested in securing their interests instead of the colonial people they claimed they were civilizing. A country like Germany were only interested in securing for itself the vast territorial waters in order to keep the huge amount of shrimps and other maritime wildlife found in this water for herself. In order to avoid conflict of interest amongst the colonial powers, Germany enter into an agreement with the British who were at this time the colonial master of Nigeria, limiting Britains expansion to the east, while Britain on the other hand required an undisturbed and free sea passage to Calabar, which was an important commercial seaport in eastern Nigeria. This agreement was later code name the Anglo German Agreement of 1913, which clearly defined the exact demarcation of the borders between Cameroon and Nigeria. The first part of the treaty entitled: The Settlement of the Frontier between Cameroon and Nigeria, from Yola to the Sea, clearly situate the territory of Bakassi under the jurisdiction of the Germans. The second part entitled: The Regulation of Navigation on the Cross River, placed the navigable portion of the offshore border of the Bakassi peninsula to Britain. Article 21 of the Anglo-German Treaty of 1913, which stipulates the exact position of the border: From the centre of the navigable channel on a line joining Bakassi Point and King Point, the boundary shall follow the centre of the navigable channel of the Akwayafe River as far as the 3-mile limit of territorial jurisdiction. For the purpose of defining this boundary, the navigable channel of the Akwayafe River shall be considered to lie wholly to the east of the navigable channel of the Cross and Calabar Rivers. This however, proves that from 1913, after the signing of the Anglo-German Treaty and onwards, British and German maps clearly show the Bakassi peninsula in Cameroon. Following the dramatic twist of event which saw the outbreak of the First World War in 1914, the French and the English decided to extend the war in German colonial territories in Africa, aimed at fighting the Germans in their African colonial territories. At the end of the war, Germany lost all her colonies in Africa including Cameroon to the allied powers. Cameroon was ruled as a mandated territory under the League of Nations and later partitioned in 1919, into two territories among the British and French. The French took 4/5 of the territory called French Cameroons and the British get 1/5 of the territory called British Cameroons. The Franco-British Agreement of July 1919, placed the territory of Bakassi and the rest of British Cameroons under the mandate of Britain. The British introduced the system of indirect rule in their territory of British Cameroons as an integral part of Nigeria with respect to the borders agreements laid down in 1913. In 1931, a further agreement between both powers was signed to further codify the treaty of 1919. The two Cameroons that is French and English Cameroons were ruled as a mandated territory by France and Britain till the outbreak of the Second World War. With the collapse of the League of Nations and the subsequent end of the Second World War, the mandated territories of the British Cameroons and French Cameroons were placed under the United Nations Organization which succeeded the League of Nations as Trust Territories. Worthy of note here is that the agreement creating these Trusteeship territories re-ratified the Anglo-German treaties of 1913 demarcating the borders between Cameroon and Nigeria. Again maps produced during this period placed Bakassi under the sovereignty of Cameroon. It should be noted here, that the British Cameroons was divided into two parts namely British Northern and British Southern Cameroons respectively, with Bakassi falling under the competence of Britain Southern Cameroons. In the advent for the fight for independence in the late 1950s across Africa, tensions have grown in the territory of British Cameroons. In the light of this growing tensions for independence, the United Nations requested Britain to carry out a plebiscite in the territories under her jurisdiction. British Northern Cameroon and British Southern Cameroon were to exercise their rights and willingness as to which country they would like to join and become independent. A plebiscite was held in British Northern Cameroons as Do you wish to attained independence by joining the Federal Republic of Nigeria or by joining the Republic of Cameroon. The outcome of the result of the plebiscite was that British Northern Cameroons voted to achieve independence by joining the Federal Republic of Nigeria. The events of the political parties and their divided opinions made the plebiscite to be postponed in British Southern Cameroons. It was only on February 11th, 1961, that British Southern Cameroons voted to join the already independent Republic of Cameroon (former French Cameroons). It should also be noted here that at the point of independence, Bakassi was a territory under the jurisdiction of Cameroon. This can be seen from the fact that Bakassi itself has 21 polling stations and 73% of the population voted to become independent by joining the Republic of Cameroon. So there is no gainsaying that Bakassi was and remain a territory in Cameroon. The Bakassi peninsula is an area that was of no interest to the two nations, as the territory has been long forgotten and was not an issue looking back at the afore-mentioned paragraphs. It became a centre point of focus after the alleged discovery of oil by some foreign experts. As a result of the suspicion that Bakassi have a huge oil reserve, Nigeria was the first to claim sovereignty of the peninsula and immediately deploy her military in the territory to mark her presence and ownership. This dramatic twist of event gave way for the look back of the Anglo-German Treaty of 1913, which clearly defines and demarcates the maritime borders of the two countries and which both countries accepted it. In the wake of this post independent period, both countries sought way of regulating the colonial agreements of 1913, signed by the colonial powers. Leaders of both countries exchanges visits as can be seen in April 1971, the Nigeria Head of State, General Gowon accompanied with his collabor ators visited Cameroon and meet with his Cameroonian counterpart Amadou Ahidjo, in the capital city Yaoundà ©, to discuss the issue. The outcome of this meeting was the signing of the Coker-Ngo Line delimiting the navigable portion offshore border of the two countries, thereby reaffirming the 1913 agreement. Both Heads of States were very satisfied with the outcome of the meeting not only after General Gowon of Nigeria, hearing the advices from his advisers, reverse the decision arrived at the meeting. This trigger a second meeting as General Gowon again paid a second visit to the President Ahidjo of Cameroon at Maroua city in July 1975, in order to correct the wrongs of the Coker-Ngo Line referred in the 1913 agreement. Worthy of note here is that at this point in time, the sovereignty of Bakassi was not the issue, as the meetings were out to understand the colonial borders. Gowon was overthrown shortly after his visit to Cameroon in a military coup in July 1975, General Murtala Muhammed was the new Head of State of Nigeria and he was very strategic. In order to have the support of the Nigeria bulk population, he convinced them to believe that General Gowon has given Bakassi to Cameroon as a compensation for the assistance Cameroon played in the Nigeria Civil War. He goes further to reject the authenticity of the 1971 and 1975 agreements between Gowon and Ahidjo that it has not be ratified by the military council. He too was killed in a military coup just a year after and was replaced by General Olusegun Obasanjo. What a coincidence here that President Obasanjo was Nigeria Head of state during this period and he still re-emerges again as president when hostilities break out between the two countries and help to brokered peace by ensuring that Nigeria police and soldiers withdraw from the territory in accordance with the Green-Tree Agreement of 2006. 3. THE EMERGENCE OF HOSTILITIES As earlier discuss above, the obvious reasons for most violent conflict have been natural resources conflict, territorial and ethnicity, and political and economic. The case of the Bakassi conflict was as a result of the colonial legacy left behind by the colonial powers without taking consideration of the indigenous population. As also said above the Bakassi peninsula came into the lime line after the alleged discovery of huge volume of oil reserves by some Chinese experts. Cameroon and Nigeria share a 1600km long border running from Lake Chad in the north down to Bakassi in the south and a maritime boundary meandering into the Gulf of Guinea. It is worth noted here that with all the different borders that Cameroon share with Nigeria, it is only the Bakassi peninsula which has spark tension. This can be seen as a result of the oil discovery in that area and the water which was a veritable ground for fishing. During the 70s, minor tensions have been building up in the claim of ownership of the territory. Clashes took place where some human lives were lost and on May 16, 1981, the first major form of direct violence occur when the Cameroon National Radio announced that three Nigeria patrol boats have violated and entered the Cameroonian territorial waters in Bakassi up to Rio del Rey, and open fire on the Cameroonian army. This act was widely condemned in Cameroon and in retaliation; five Nigerian soldiers were killed by the Cameroonian soldiers. This incident brought a lot of suspicion between the two countries as both countries were accusing the other for causing the incident. While Cameroon on their part accused Nigeria that they were exploiting the matter politically by blaming Cameroon for the incident, Nigeria on their part, insisted that the incident took place along the Akwayafe River. The Nigeria claimed that the incident took place at the Akwayafe River means that they have not a cknowledge the maritime border set down at the Anglo-German Treaty of 1913, thus a gross violation. So Cameroon immediately apologizes for the deaths of those five soldiers and promised to pay reparations. This matter was resolved diplomatically and put to rest. But it has triggered the question of sovereignty over the territory. Things take a dramatic turn in the advent of multi party politics in Cameroon in the 1990s. Anglophone Cameroonians started feeling of been marginalized and under-developed. They started asking for their own autonomy and possible Bakassi been a territory under the English speaking part of Cameroon was a big concern to the government of Cameroon. So there was need to consolidate the entire sovereignty of the territory under Cameroon administration. In order to fight this Anglophone antagonism in Cameroon, the government became so hard on the Anglophones especially the Nigerians who have been living in the Anglophone communities for decades doing businesses. Through intimidation and high taxes, many Nigeria traders were forced to leave Cameroon. But the most deliberate incident that fully lead to the occupation of the territory and sends fear of an impending military conflict between the two countries occur in February 1994. At this point in time, Nigeria had deployed 1000 soldiers to Bakassi on the pretext that they were out to protect the Nigerian Traders and fishermen against the continuous Cameroonian Gendarmerie harassment. The deployment of Nigerian troops was not welcome by Cameroon and it eventually break out to an open fire from both sides. It led to many casualties and deaths on civilian population and soldiers from both countries. Cameroon has lost closed to 40 soldiers and many of its soldiers have been taken as pris oners of war by Nigeria. It was this bloody incident that prompted Cameroon to seize the ICJ for adjudication. A complaint was filed on March 29, 1994 to the ICJ. Whether due to a sense of premonition of defeat or due to the fact that many Nigerians were aware of the Bakassi lie, the Nigeria government criticizes the government of Cameroon for taking the matter to the UN. The pointed out that they would have prefer the matter be settled through a bilateral negotiations. They go as far as challenging the competence of the ICJ for lack of jurisdiction in handling the matter. While the matter was pending at the ICJ, fighting was still going on between the two countries. The Nigerian government again deploys another 1000 troops in February 1996. This last deployment of soldiers was the last major incident that shows sign of an impending full scale military war. The Nigerian soldiers invaded and occupied the territory of Bakassi despite the fact that the case was pending at the ICJ. Record holds it that by May 1996, more than 50 Nigerian soldiers had lost their lives and several others taken as prisoners of war according to diplomatic sources. One of the most leading African magazines, The Jeune Afrique has analyzed the situation by saying that the prerequisite for a major military conflict were all present in the case of Bakassi. It went further to analyze the strategic economic importance of the territory to both countries and as a pivotal factor for the cause of the conflict. As tensions continued to grow on the ground with the military presence of both countries in the territory, the government of Cameroon called on the ICJ to institute measures to halt down the fighting. The ICJ immediately asked both countries to stop the fighting while waiting for the final ruling on the matter. But that notwithstanding, both countries still maintain the presence of their military believing that it might work in their favor for the rightful owner of the territory. 4. THE CAUSES OF THE CONFLICT The claim of sovereignty over the peninsula between the Republic of Cameroon and the Federal Republic of Nigeria is one the several violent conflicts that have plagued Africa for a very longtime as I mentioned in the preceding chapters. It was one of an interstate state war that could have escalated to a full blown war if not of the high sense of responsibilities on the parts of the UN on one hand and the countries concern on the other hand. The causes of the conflict are discussed below. 4.1. Economic factors It is evident that economic factors might have stemmed up the conflict over the ownership of the territory. If we go back to the Anglo-German Treaty of 1913, we can see that both countries were more or less not interested in the area. Nigeria under British rule have surrender the area to the Germans who were at that time ruling Cameroon. British Nigeria ceded this territory to the German in 1913, and even after independence, Nigeria still did not made any claim to the territory. Cameroon on her part, knew and sees the peninsula as its territory but failed to carry out any development in the area. The government of Cameroon did not put up any administrative structure in the area to indicate that the rule the place. They equally left the place at the mercy of the dominant Nigeria indigenous population to carry out their trading and fishing activities along the peninsula with little or no control except the arbitrary tax collection from the people by the authorities of Cameroon. This point is to bring out the picture of the peninsula at that time, but things take a dramatic turn when during the late 70s and 80s, there was an alleged discovery of huge volume of oil reserves around the Rio del Rey area of the peninsula. A good number of foreign multi-national companies have carried out surveys in the peninsula and came out with the reports that the territory may indeed be a treasure of immeasurable economic value. The discovery of oil reserves was not the only determinant economic factor that almost plunged both countries to a war. The fact that Bakassi peninsula is situated between two great oceans i.e. the cold Benguela current and the warm Guinea current, makes it a veritable ground for fishing. It also harbors a wide variety of fishes and other maritime wildlife creatures. According to the internet encyclopedia, the Wikipedia, the fertility of the Bakassi peninsula as a fishing ground is comparable only to Newfoundland in North America and Scandinavia in Western Europe. It was as a result of these economic benefits i.e. the prospect of potential oil reserves and securing the fishing rights, that the Germans were so desperate on keeping the peninsula to themselves during the 1913 agreement. It would not be a gainsaying that economic factors attracted the attention of both countries to claim sovereignty of the peninsula, judging from the discovery of oil reserves and the sale of fishing rights. 4.2. Political reasons The Cameroon and Nigeria claim of sovereignty over Bakassi also has a political manoveuvres, i.e. political reasons also contributed to the conflict. It is believed that the political leaders of both countries wanted to use Bakassi as a means to divert public opinion from their respective home countries. This is evident of the fact that there was growing unpopularity of the leaders of both countries. They wanted to shift the public attention to Bakassi so that their citizens will forget about their worries at home when engaged in a full scale war. Both governments have failed to address the economic problems, unemployment, bad governance, bribery and corruption, lack of social services and the bad Human Rights records they hold. Cameroon under President Amadou Ahidjos human rights records was not a good one as he was notorious for the violation of human rights during his time as president. Examples of his bad Human Rights violation is the killing of more than 25,000 people during the UPC revolt in the 1960s as reported by Albert Mukong and Mongo Beti. Then came President Paul Biya who succeeded Ahidjo in 1982 and is still on seat. Under Biya, the economy has faced a severe economic crisis in the mid 80s that saw the currency been devalued. The salaries of normal civil servants was reduced to about 70% while those of the army was increase, and that is why the army is so loyal to the president and do not plan to overthrown him in a coup. On the part of Nigeria, the situation was not too different from Cameroon, but the prominent problem that Nigeria was undergoing before the return to civilian rule was the successive military coups that has seen their governments from time to time been toppled. In fact, Nigeria holds worlds record for the highest number of military coups and counter coup attempts. These coups have led to the deaths of thousands of civilians and soldiers. Looking at her human rights records, nearly all the successive governments have had a very bad human rights record. They are noted for killing their political opponents, an example is the assassination of the minority leader Ken Saro Wiwa and nine others in November 1995. The unreasonable imprisonment of acclaimed winner of the presidential election of 1992 Moshood Abiola and the events leading to his death while in prison still remain a fact to be told. Even the brutal murder of Abiolas wife made the government unpopular. It very evident from the above mentioned paragraphs that both Cameroon and Nigeria had nothing to ride home with because the governments of both countries were facing internal and severe ethnic nationalism and economic fallout. They believe that diverting the peoples mind into an external crisis will work in their favors. They made their citizens to believe that Bakassi was worth fighting for i.e. to defend their fatherland. 4.3. National and human securities Security issues have been very vital and play an important role in the peninsula, as such were one of the causes of the claim of sovereignty over Bakassi. This is true to the fact that during 1884, the Chief of Old Calabar signed a Treaty of Protection ceding the territory (Bakassi) to the Britain. Britain thereafter ceded the territory during the 1913 Treaty to German Kamerun in order to secure a safe passage to the port of Calabar and also reassuring the Germans that she will not made any further advancements to the east. Security in the wider sense could so also be seen in the domain of national security and human security. The former been the security of the states sovereignty and the latter been the security of the citizens. So in this light, both countries were fast to advance security reasons for the military occupation of the peninsula. Nigeria lay claims that she invaded Bakassi to protect her citizens who were doing business and carry out fishing activities in the area against the continuous harassment from the Cameroonian forces, while Cameroon on her part, claimed that the obvious reason was to protect the territorial integrity of the state as she claims Nigeria has violated its sovereignty and posed a threat to her national security. 4.4. Natural resources Natural resources have been the cause of several violent conflicts in the developing countries. The question is can natural resources be seen as a curse or a blessing. This is a territory which was out of the discussion tables of both country, but soon became a bone of contention to the countries immediately after the discovery of oil reserves or black gold as is commonly refer to in Africa. Many oppressive regimes will want to be in full control of the natural resources. For the fact that another border region which is the Lake Chad between Cameroon and Nigeria is gradually disappearing because of over used by the neighboring countries such as Cameroon, Nigeria, DR Congo, Tchad and Equatorial Guinea. With the assurance that the Bakassi peninsula is blessed with natural resources such as oil and fishes, both countries divert their attention there claiming sovereignty. 4.5. Territorial integrity The territorial integrity of the peninsula also plays a very important role for both countries as they believed it was the responsibility of the state to protect the sovereignty of its territory against any form of external threat from its neighbors. So we can see here that the Bakassi conflict was an interstates military conflict aim at protecting the sovereignty of the territory as both countries claimed. The government of Cameroon was more than ever ready to defend and protect the sovereignty of the Bakassi people against an impending military occupation from Nigeria. None of the two countries was ready to let go off the territory, as Nigeria on her part, was sending a warning threat that they are very much ready to protect Nigeria citizens leaving in the area from arbitrarily harassment from the Cameroon Gendarmes and as such protecting the sovereignty of the territory. 4.6. Socio-cultural aspects The territory under question was largely inhabited by the Efik indigenous people who see themselves as belonging to the Federal Republic of Nigeria. They made up about 90% of the population and would not understand why they should be forced to be governed by Cameroon in case the ruling of the Hague was in favor of Cameroon. This is a territory that has been long forgotten by the government of Cameroon with no social structure put in place to make it look like a Cameroon territory. Nigeria on their part has built some few schools in the area and putting up some structures to give life to her citizens leaving in the area. Nigeria used her large population advantage to claim sovereignty of the territory, though the government of Cameroon accuses the Nigeria government that they took advantage of their large home population and thereby transfer so many Nigerians to live in the Bakassi peninsula, so that it will give them an upper hand in claiming sovereignty of the territory. It can also be justified here that the bulk of the Bakassi population who claimed to be of Nigeria origin, were not willing to lose their territory to Cameroon and so urges the Nigeria government to go to war if it needs arise. Culturally speaking, we can also see that the colonial demarcations of the borders done a great deal to the people, as we can find the Efik people on the side of Nigeria speaking the same language with the Akwaya people in Cameroon. These two tribes have the same cultures, traditional rites and traditional attires during festivities. It cannot be deny here that peoples of the Northwest and Southwest regions of Cameroon have similar cultures with the peoples of Benue, Akwa Ibom, Cross River and Taraba states of Nigeria. So it is obvious that Nigeria based her claim of sovereignty over the territory was as a result of their large population in the area. 5. HOW THE CONFLICT WAS RESOLVED AND MANAGED When Nigerian troops violated the Anglo-German Treaty of 1913, by invading the territory of Rio del Rey in May 16, 1961, they claimed five of their soldiers were killed by the Cameroon soldiers. So in respond, the Shehu Shagari the president of Nigeria made it clear that the Nigerian soldiers were not on the Rio del Rey territory but on the Akwayafe territory and as such demanded an apology from Cameroon for the death soldiers. It can be seen here that both countries resorted to diplomatic means to queue down the growing tensions and somehow the conflict was managed. The government of Cameroon made an official apology on July 1981, and promised to pay reparations to Nigeria. This brought the misunderstanding to an end. But worth noting here, is the fact that Nigeria claimed their soldiers were on the Akwayafe river but not on the Rio del Rey river, meaning they indirectly acknowledged and accept the colonial maritime borders delineated by the 1913 Treaty. This sought of management and resolution of

Marketing Analysis of Dexit Inc

Marketing Analysis of Dexit Inc Case Analysis Report: Dexit Introduction to Dexit Inc. In 2001 a privately held firm known as Dexit Inc. (the â€Å"Debit Express† company) was formed by Renah Persofsky, a former member of the Bank of Montreal’s e-commerce subsidiary had left to pursue opportunities more aggressively. The company’s goal was to provide customers with a new convenient and easy to use electronic payment system that would provide an alternative option to cash for low-value transactions. Dexit Inc. had expected that this electronic payment service to be used for a small transaction averaging a cost of approximately of $4, however in addition there was a belief that this service could possibly be used for purchases potentially as large as $25. The design of Dexit’s service would allow customers to pay for goods and services by waving an electronic tag near a specialized reader that would be placed at a retail counter that would communicate in a secure manner with Dexit’s central payment clearing system. This process would on average be completed in less than three seconds which would generate fast no- hassle payments that could also be tracked enabling users to monitor their low-value purchases. This system which has been extensively tested and deemed to be highly reliable would be based on Radio Frequency Identification (RFID) technology. With this technology a secure personal identification number in the customer’s tag would be read wirelessly by the merchant’s terminal. Problem Identification Flashing forward to today, Renah Persofsky (CEO) is facing critical decisions regarding the launch of Dexit Inc.’s electronic payment system. Currently Dexit has attracted two of Canada’s largest banks as early stage investors and as well Telus Mobility, the wireless subsidiary of the country’s second largest telecommunications firm. All three entities have expressed significant enthusiasm for Dexit’s wireless payment service however each wanted to see a firm marketing plan before commitment of further resources to Dexit. The key decisions that CEO Renah Persofsky faced in order to push ahead with the project had included: Deciding which merchants and consumers Dexit’s service would target which would  shape the other aspects of the marketing plan. Determining whether any additions or changes needed to be made to the product itself. Establishing the pricing strategy that Dexit would implement which would take into  account the value of the service to merchants and consumers and their willingness to pay. Create a promotional plan to reach each target audience and decide between a Toronto-only launch, regional launch, or national launch in major Canadian cities. SWOT Analysis Strengths: Dexit has major companies like two of Canada’s largest banks and Telus Mobility supporting them which gives them huge area to explore. The new system is much more effective than the previous ones launched in the market because it provides an efficient way to settle retail transactions. The transactions are very secure and takes just three seconds for transactions to work due to Radio Frequency Identification (RDIF) technology.The company is targeting retail businesses characterized by high-frequency and low-value transactions by providing them with system which provides ease, speed and security. They are also targeting consumers who make lots of small transactions. They are providing customers with username and password so they can access their own account and keep track of their transactions. As for merchants they will be able to register for an account by providing basic information about financial institution to settle payments which will be executed on a daily basis by tra nsferring funds electronically to the merchants bank. And for retailers they offered faster payment than cash, credits or debit. Weakness: The history of the product outside the firm has been unsuccessful due to merchants finding the payment process costly and inconvenient since they had to operate two separate terminals: a traditional swipe reader for customer who used debit transaction and second to read the card’s computer chip for stored value transactions. Also, with major company backing the company it is crucial for Dexit to provide them with positive result. Opportunities: Dexit has opportunity to establish itself in the largest market for digital transactions. It also has a chance to explore the global market as their long term plan which will help them to expand their market and develop sustained competitive advantages. It will also help Dexit to bring in new ideas, expand their horizons and strengthen their market value. Threats: Since it is not easy to replicate the domestic market success globally it might not have to same positive results. Other companies can also easily attain the technology which could increase the risk of losing customers to the rivals. There are many other companies that allow customers to make electronic payments. Those companies give cards instead of key tags which means that customers will most likely stick to using cards since they are used to it. Also Dexit has just entered the market so it will take a while for the company to get customers. The company will have a hard time dealing with its competitors. Segmentation, Targeting and Positioning Dexit Inc. are providing consumers an easier and faster methods of making their everyday transactions. The target for Dexit Inc. can be divided into the consumers and the merchants. Merchants can save a lot of time servicing a customer at a busy store and consumers could save a great amount of time avoiding line-up on their way to something important. Places like gas stations and fast food restaurants usually with a heavy customer traffic are potential merchant groups. Key tags will not only reduce the time it takes to processed with a transaction but will also reduce the amount of theft from the cash register since everything would be done by electronic money. This will enable them to take more customer by avoiding walkaways. Merchants such as Esso, Tim Hortons, Mcdonalds are possible businesses that would benefit having Dexit receives at their locations. Dexit’s consumer market can be segmented by their work and lifestyle and attitudes. A consumer’s perception towards a fast food restaurants is to attain a quick service, even when it comes to making the payment for their purchase. Customers that usually rush to Tim Horton’s are eager to either get to work or to an educational institute. The target market would vary from young adult to early 50s would are either employed or enrolled at an educational institute. According to Employment and Social Development Canada about 81.6 percent canadian from ages 25 to 44 are employed and about 71.3 percent canadians from ages 45 to 65 are employed. These employed canadian are always in a hurry to get to work on time and rushing back home to avoid traffic. OCUL on their website states about 458,251 student across Ontario alone on their updated statistics August 2014. Dixits main focus should be towards targeting Canadian student and employed customers who use electronic payment methods to make their everyday purchases smoother and quicker. Imagine not requiring to take out your wallet and being able t o make a payment through a key holder that is attached to you car keys, or being able to tell how much of you money was spend on everyday small expenses such as gas, coffee or morning breakfast. In Canada, the market size has been estimated to be about 536 billion dollars in the payment industry, with about 4.1 billion transactions made through debit and credit cards. These cards often get lost or stolen without consumer’s attention and are also misused by frauds that can cost consumes a great amount of money. Key tags on the other hand are quite secure since their have less chances of getting lost and consumers can easily notice if key tag is lost. Consumers would be feel more safe and secured to make smaller everyday transaction. Product Strategy The core benefit in using Dexit’s payment system is to make is easier for consumers and merchant to make small amount purchases more efficiently. Small Purchases ranging from a dollar to about 25 dollars. This for everyday consumer would speed-up their ordering time and for merchants would speed-up the selling process. The product would also help consumer keep track of their small purchases with security. Key chain fob with the RFID technology is a very good payment system. Consumers would find it easier and more convenient to use keychain to make their small purchases. Consumers and merchants save time and also the risk of losing money. Consumer will no longer need to worry about giving exact change or worry about losing pocket change on their way to a nearby store. Place Strategy Since Dexit’s key tag is a brand new idea in the market, it would be better if the product is first tested out in a smaller market. Having Dexit Inc. promote their product nationally would be costly and very risk. If product not successful it could cost Dexit a huge amount on loses. To ensure the product is successful it would be beneficial is the company decided to introduce the product only in Ontario first. Dexit should focus on attracting market share in Ontario, since it already has a bigger population than other provinces. In 2001, the amount of interac direct payments equaled to about 755 million traction only in Ontario. There are about 6,551,298 interac direct users with about 116,241 merchants that also use interac. Currently in ontario the unemployment rate is about 6.9 percent, which is quite low. Student in Ontario have a quite large population. Price Strategy Dexit Inc. requires to strategize the price they would charge the consumers and their merchants. Effectively balancing payments between consumers and merchants will lead to adoption by both and prevent them from seeking alternatives. To do this it is important to not charge either side in a way that they will perceive as detrimental. Consumers will not be charged upfront for registering or to acquire the RFID tag. This avoids creating an initial investment barrier between consumers and their service. Consumers won’t need to invest to try out Dexit. Instead they will be charged a small fee for each transaction. They will be attracted to use Dexit because of it’s convenience and time-saving capabilities. They won’t mind paying the small transaction based fee. Instead they will focus on the opportunity to use a new, innovative, time saving technology. Merchants won’t be charged a transaction based fee. This will encourage them to promote Dexit to customers using payment methods that do charge a transaction fee like debit or credit. This is one of the ways Dexit will use a push strategy. Instead they will be charged an upfront cost to have the reader installed in their store. Merchants are more likely to be ok with an upfront cost, seeing it as an investment to attract customers that use Dexit and a competitive advantage in terms of convenience. Customers who value their time and prefer convenience will choose locations that have Dexit readers installed. This is one of the ways Dexit will employ a pull Strategy. By balancing the costs between merchants and consumers Dexit can encourage adoption among both groups. By receiving short term payments from merchants and long term payments from consumers Dexit can smooth out their revenue, allowing them to better plan for future expansions and investments. Promotion Strategy The main goal of Persofsky’s promotional strategy was to reach her chosen target markets. This could be determined by either a Pull or Push strategy. With a Push strategy, merchants are given incentives to promote the Dexit service. With a Pull strategy, a buzz is created around the product and helps increase the demand from consumers. A Pull strategy would work well for Dexit, based on the fact it is a product of major convenience, one that could catch on in the marketplace when promoted properly. When â€Å"buzz† is created around a product that can offer consumers something quick and tangible, it has a habit of catching on and allowing other consumers to see the benefits for themselves. With minimal cash flow, Dexit is forced to get creative with the promotional aspect of the product and company. Traditional advertising can be considered, along with sales promotions and direct marketing. Traditional advertising is effective because it can be used on so many different channels, such as radio, newspapers, magazines and television. By using traditional advertising, Dexit can reach a large number of consumers through the wide variety of channels. Final recommendation With Dexit being a new product, and this type of technology being new to consumers, it will be important to generate a high volume of sales in the early stages. This will require Dexit to penetrate the marketplace with low initial prices to gain as much traction as possible. The most plausible revenue model it to charge consumers a small percentage to use Dexit services. The consumers will most likely use Dexit due to it’s convenience and time-saving capabilities. Consumers will sacrifice the small percentage they will be paying for each transaction to save time at the checkout. In addition merchants can be charged when they purchase the Dexit POS terminals, this will create extra revenue for the company. Merchants will be likely to purchase the terminals because they want to attract consumers who are using Dexit, in hopes of having them enter their store instead of going to a competitors location. It will be important to try and sell the terminals to chain stores, who will place the Dexit terminal in all of their stores, and also receive a discounted price for bulk orders. Consumers should be able to receive the RFID tags for free, this will give the consumer a sense of nostalgia with the product and be more likely to keep it and attach it to a key-chain or store it in their wallet. If the consumers have to pay for the tag and then pay a charge each time they use it, they may feel like they are being taken advantage of and decide to use traditional forms of paying. Many consumers are very price sensitive and the additional tag charge may be ll it takes for them to stay away from Dexit. Contingencies With any type of business plan it is important to plan for unexpected events or sudden changes in the marketplace. These contingencies can stem from any part of the company or product that is being launched into the market and how they will change the original marketing plan that was developed before the launch.In the case of Dexit, there are many different contingencies that should be thought out and planned before launch. Firstly, a contingency should be developed in the case that the equipment or software that is used in the Dexit tag is faulty or has some issues. This is a common type of problem with any product that involves technology as there is no way to guarantee with 100% certainty that the product will not falter. Secondly, a contingency should be developed in case the consumers do not catch on to the Dexit product and sales are lagging form initial estimates. This may include switching up the promotional strategy or targeting a different consumer group than originally thought. It will only take a short time period to see whether or not consumers are beginning to use Dexit or not and at that point a decision will be made to stay the course or switch up the marketing plan.

Pro-Child / Pro-Choice: An Exercise in Doublethink? by Judith A. Boss E

In her essay â€Å"Pro-Child / Pro-Choice: An Exercise in Doublethink?† Judith A. Boss deconstructs the argument supporting legalized abortion on the basis that it is beneficial to children in general. Boss presents the oft-used slogan of the pro-choice position, â€Å"Pro-Child / Pro-Choice†. She maintains that this slogan seems closely related to â€Å"newspeak†, which she characterizes as â€Å"†¦vocabulary pared down to a minimum so that whole ideologies are expressed in a single slogan†¦Ã¢â‚¬  (156-7). The term â€Å"newspeak† comes from George Orwell’s 1984. In the novel, these simplistic slogans serve to perpetuate â€Å"doublethink†, which entails, as Orwell writes, â€Å"holding two contradictory beliefs in one’s mind simultaneously and accepting both of them† (156). Boss also explains, â€Å"Doublethink is maintained by a refusal to examine the assumptions and facts supporting one’s beliefsâ₠¬  (156). In order to weaken the pro-child/pro-choice position, Boss begins by presenting the â€Å"assumptions and facts† supporting it. Boss states that the basic assumption behind the pro-child /pro-choice position is the belief that â€Å"†¦the exclusion of humans prior to birth from the protection of the moral and legal community, thereby leaving the choice of carrying a pregnancy to term entirely up to the woman, benefits children† (157). Boss creates two categories of children and presents the possible benefits that abortion-on-demand provides. The first category, the unborn child, benefits because his or her â€Å"†¦ abortion will spare him or her a life of misery† (157). On the other hand, the second category, the born child, benefits because he or she â€Å"can enjoy a higher quality of life and paternal love unhindered by the presence of burdensome siblings who were... ...recognizes that the true utility that legalized abortion serves may lie in the benefits that it presents to women and that those benefits may appear in the form of social empowerment. It does seem that since 1973, women have been able to empower themselves in the occupational realm. However, Boss leads us to ask ourselves if this professional empowerment of women has come at any cost. In order to understand the true utility of allowing abortion-on-demand, one must weigh all the consequences it creates. It seems though that we have not appropriately measured the consequences of ensuring abortion-on-demand. Questions: How is doublethink mutually exclusive with the correct use of utilitarian theory? What positive consequences, if any, come from ensuring abortion-on-demand? How does one ensure that every child is a healthy child? Is it even possible?

Is Pornography Good? :: Exploratory Essays Research Papers

Is Pornography Good?    Pornography is the theory, Rape is the fact. Robin Morgan, editor of the famous feminist magazine Ms., was quoted as saying this thought provoking statement. This really makes one stop and think. How closely related are pornography and rape, or any violent act for that matter? Many surveys and research studies have been done to answer just that. But the findings have been highly debatable. On one hand, you have people who feel that there is no correlation between the two, that pornography is used only for personal enjoyment, and it stops there. Then you have the feminist viewpoint which totally disagrees. Two well known feminists, Catharine MacKinnon and Andrea Dworkin have their own view and definition on pornography.    à ¾....Pornography is the graphic sexually explicit subordination of women, whether in pictures or in words, that also includes one or more of the following: (i) Women are presented dehumanized as sexual objects, things, or commodities; or (ii) women are presented as sexual objects who enjoy pain or mutilation; or (iii) women are presented as sexual objects who experience sexual pleasure in being raped; or (iv) women are presented as sexual objects tied up or cut up or mutilated or bruised or physically hurt; or (v) women are presented in postures of sexual submission, servility, or display; or (vi) womens body parts - including but not limited to vaginas, breasts, and buttocks- are exhibited ,such that women are reduced to those parts; or (vii) women are presented by whores by nature; or (viii) women are presented being penetrated by objects or animals; or (ix) women are presented in scenarios of degradation, injury, torture, shown as filthy or inferior, bleeding, bruised, or hurt in a context that ,makes these conditions sexual. à ¾    Pornography is further defined as including à ¾the use of men, children, and transsexuals in the place of women.à ¾ It is also said somewhat cryptically that à ¾the definition does not include all sexually explicit depictions of the subordination of women. Now that we have a greater understanding at the true meaning of pornography, we should look at the radical feminist view on the harm that pornography can cause. Once again the highly acclaimed feminist lawyer Catharine MacKinnon says:    à ¾If pornography is an act of male supremacy, its harm is the harm of male supremacy made difficult to see because of its pervasiveness, potency, and success in making the world a pornographic place.

Dracula :: essays research papers

Dracula, by Bram Stoker, is a classic tale of Gothicism. Traditionally, gothic tales only carried single theme of horror. Through Dracula, Stoker breaks this single theme barrier. The theme throughout Dracula is clearly displayed through the characters as they step from ignorance to realization in this tale of horror.   Ã‚  Ã‚  Ã‚  Ã‚  The theme of ignorance is vital for this story. It is woven throughout and evident in all the characters. It is first displayed through the protagonist, John Harker. It is his innate lack of knowing that puts him in a deadly situation: “Do you know that to-night, when the clock strikes midnight, all the evil in the world will have full sway? Do you know where you are going, and what you are doing?'; (5) This was the protagonist, Jonathan Harker’s second encounter with strangers, in a strange land, in which he was confronted in this manner. He had three such encounters, all of which he nonchalantly dismissed. During his first encounter, the people simply refused to answer any of his questions. In his third encounter, strangers made the sign of a cross and pointed at him. During all of this, Jonathan had no clue why these people were acting in this strange way, nor did he have a notion to question why. Even though he is oblivious to the reasons for their behavior, he blindly continues on the path the strangers warned him not to go on. Another depiction of this ignorance is shown through Dr. Seward and Dr. Van Helsing as they work on a patient, Lucy Westerna. After the doctors diagnosed Lucy as being “somewhat'; bloodless and the pricks on neck were discovered, they immediately dismissed the idea of the pricks being the cause of this loss of blood. “It at once occurred to me that this wound, or whatever it was might be the means for this manifest loss of blood; but I abandoned the idea as soon as formed, for such a thing could not be.'; (131) These doctors had knowledge, but their own ignorance interfered even though all the signs of what was going on were clear.   Ã‚  Ã‚  Ã‚  Ã‚  It is when Stoker allows his characters to step to realization that the story heightens. Jonathan is only enlightened to realization after his ignorance has completely thrust him into a life threatening situation: “I started for it amazed me that I had not seen him, since the reflection of the glass covered the whole of the room behind me.

Business Research Method

Your Answer: a) The report of a pilot study. Correct Answer: d) The listing of all units in the population from which the sample will be selected. Feedback: It is important to identify a sampling frame so that a representative sample can then be taken from within a specified unit. Question 2 How will a researcher usually prevent a significant sampling error? Your Answer: b) Issue questionnaires to the entire sampling frame. Correct Answer: d) Use probability sampling. Feedback: Probability sampling allows the researcher to apply tests of statistical significance which then allow inferences to be made about the overall sampling frame.Question 3 If an organisation has 12,000 employees and the researcher is able to interview 250 the probability of inclusion in the sample is? Your Answer: a) 1 in 96. Correct Answer: c) 1 in 48. Feedback: Simple random sampling assumes that each member of the population has an equal probability of inclusion in the sample. The probability is calculated via a sampling fraction with the total population being divided by the sample size. Question 4 If a researcher wishes to obtain a nationally representative sample of trade union members but does not have the resources to travel long distances what method of sampling could they use?Your Answer: a) Stratified random sampling. Correct Answer: b) Multi-stage cluster sampling. Feedback: Multi-stage cluster sampling allows interviewers to concentrate their research more than simple random or stratified sampling. Question 5 Which of the following is not something a researcher will have to consider when thinking about their sample size? Your Answer: a) Time and cost. Correct Answer: c) Length of questionnaire. Feedback: In general bigger is better when considering sample size however all researchers need to be aware of the limitations of their resources. Question 6Which of the following is an example of convenience sampling? Your Answer: b) A random sample of employees who are absent from work through stress. Correct Answer: c) Managers attending a seminar on corporate social responsibility organised by the researcher. Feedback: It is possible that the researcher could take the opportunity of issuing a questionnaire to these managers whilst they are at the seminar. It is unlikely that the researcher will come across the other options in as convenient a manner. Question 7 Which of the following is not a benefit of snowball sampling? Your Answer: b) It is always representative of the population.Feedback: Snowball sampling is unlikely to be representative of the population because of the difficulty in establishing a sampling frame. The sampling frames that apply when snowball sampling is relevant are usually fluid and constantly shifting. Question 8 Quota sampling is used intensively in which type of research? Your Answer: d) Ethnographic research. Correct Answer: a) Market research. Feedback: Commercial research and political opinion polling are other types of research tha t use quota sampling. Question 9 The findings from a study of decision making processes within a UK financial services company can be generalized to:Your Answer: d) none of the above. Correct Answer: c) decision making processes in the researched companies. Feedback: Business and management researchers should be cautious of overgeneralizing findings beyond the researched organisation to alternative cultures. Question 10 As part of survey research design the sample was selected by the HR manager. What sort of error could this lead to? Your Answer: d) Data processing error. Correct Answer: a) Sampling error. Feedback: The choices made by the HR manager may have been non-random and could also have reflected a bias on the part of the individual making the choices

English-language films Essay

1. How are the pictures helpful in understanding the selection?2. why did the hindrance of the sonar speed up?3. wherefore did the Titanic sink?4. How were Fredericks shoot and Minnie Coutts alike?5. If you wanted to march the occurrence that over 1,500 people died out of the to a vaster extent than 2,300 people on board, what would you use to upraise this?6. What is the most likely reason the rootage wrote this selection?7. The antecedent uses figurative language, including study the ship to a ghost from the quaint past, saying the ship is weeping groovy tears of rust, and saying he felt up up as if he had walked into a dream. wherefore does he do this?8. Tell how the origin felt about seeing the Titanic.9. regard that the actor kept a journal. keep one or two sentences to announce what he might write afterwardswards he came up from his first gaucherie to the Titanic1. How are the pictures helpful in understanding the selection?2. wherefore did the reverber ate of the sonar speed up?3. Why did the Titanic sink?4. How were Fredericks waver and Minnie Coutts alike?5. If you wanted to prove the circumstance that over 1,500 people died out of the to a greater extent than 2,300 people on board, what would you use to prove this?6. What is the most likely reason the author wrote this selection?7. The author uses figurative language, including comparing the ship to a ghost from the antiquated past, saying the ship is weeping great tears of rust, and saying he felt as if he had walked into a dream. Why does he do this?8. Tell how the author felt about seeing the Titanic.9. animadvert that the author kept a journal. salve one or two sentences to break up what he might write after he came up from his first blow up to the Titanic

Cici’s Pizza Research Paper Essay

Introduction â€Å"Hi, welcome to CiCi’s! † This is the warm greeting that every CiCi’s employee will welcome every customer with when they walk through the door. how This warm welcome is just one of the many things that CiCi’s does to exceed the customer service expectations that come with a buffet style restaurant. With competition lurking, and the economy pinching, great customer service has become a premium. This is why CiCi’s focuses so much on the customer’s wants wired and needs.Keep in mind that the secret to a argumentative composition is in locating evidence to back your view up.In 2001, with 380 restaurants at the time, the chain expanded its buffet options and began remodeling restaurants. Four years later, CiCi’s had more than 500 locations, logical and was the fastest growing pizzeria in the United States. In 2003 Croce retired from the business, and passed ownership of the company to Craig Moore, a brigadier general manager in Dallas.Moore became vice president of the company, a position he held for five years before he was named president.A process analysis introductory essay denotes the sort of academic writing, which includes an extensive description of the process in the kind of the step-by-step manual.

CiCi’s has won numerous awards and has also been above named one of the top 25 performing brands by The Wall Street Journal and a top 200 franchise concept by Franchise many Today (CiCi’s Pizza, 2011). Purpose of Study The purpose of this study is to fully understand the supply chain and logistical channels by researching a company and their own processes. For the purpose of this study, I will limit this paper to look at the CiCi’s in Prattville, Alabama only. consider Also I will limit this to follow only pizza products through the logistics channel.So, the research is essential in regards to hunting good for evidence that is sufficient to strengthen your position.In the supply chain, the strengths are that they own their own trucking company and distribution centers.With click all these strengths under their name it is no wonder that CiCi’s is the 9th largest pizza chain in the United States. (Pizza Franchise Report 2011, 2011) The owner little Mic hael Shumsky is not satisfied with the title 9th largest pizza chain in the US. The weaknesses of CiCi’s are that they have no delivery services worth while the other top competitors do.Pizza Hut uses three distinct ways of selling its goods.

, 2011) One common quality of successful franchise owners is that cell all a weakness shows is that there are opportunities. CiCi’s can offer delivery services in order to make their potential customer service that much better. Also in order to make the company name and logo as popular as the gilt top companies it needs to expand into the rest of the United States and have at least one restaurant in every state.Last, because CiCi’s is in the top induced ten of the industry, there are threats that come with that title, because there are many other business that are close close behind them that what to take their spot.Pizza hut utilizes promotional strategies.Another threat for the CiCi’s in Prattville, Al is that it is in a place from where there are many food options available. Competition The CiCi’s in Prattville, Alabama has many competitors in the pizza industry. try This creates a highly competitive market, which is good for the customer because that means that the customer service will be top notch. The competitors include: Domino’s, Pizza Hut, Hungry Howie’s, Papa John’s, Little Caesar’s, Marco’s, Pasta Pizzeria & Grill, and Mellow Mushroom.Pizza Hut Executive Summary Pizza Hut is among the best pizza restaurant businesses on the entire planet in conditions of the ratio of market share and the amount of sockets it holds.

CiCi’s has established itself as a top competitor in how this market. The pizza segment of the food industry represents 11. 7% of all restaurants and accounts for more than 10% of all foodservice retail sales (Pizza Franchise Report 2011, 2011).Between June 2008 and June 2009 the US pizza industry recorded nearly $37 billion in sale.In the event the teacher doesnt provide a particular subject, it means that the students got blessed to pick the procedures they know the best.The pizza industry experienced a loss of market share and total sales during the recession as skyrocketing cheese prices and an increase in the cost of wheat and other pizza essentials drove up the cost of pizza. Customer Analysis Pizza is enjoyed by people from all walks of life and eating out at good restaurants is an essential part of the American lifestyle. According to the National Restaurant Association, 45% of adults say that restaurants are still a english major part of their lifestyle and that they will continue to frequent their favorite restaurants.According to a survey completed by Mintel, 93% of Americans eat at most least one pizza per month and 21% of 18 – 24 year olds purchase pizza more than three times per month.Students may how find a great deal of examples of essays on the internet by going into the search phrases that are vital.

Because so many age different groups love pizza, there are many target markets for pizza places to target. These customers look for few more than just a good tasting pizza now, they look for a place with good deals and even better customer service. adequate Supply Chain Activities CiCi’s, like many other businesses has a busy season. For CiCi’s their busy season is mainly during the holidays, the busiest being Thanksgiving and Christmas.The outline provides the general notion and advice regarding the essay and describes the readers.Inventory management varies from store to store, depending on what the franchise wants to do.Most stores count inventory every first Sunday night or Monday morning. The CiCi’s in Prattville counts inventory on Sunday nights. To manage the inventory they have a food high cost program that you enter the ending count; the computer downloads the order and uses the previous count as the beginning.Your paragraphs Each ought to fresh st art with a promise.

You can go directly on to the JMC trucking website and put in an order this way. The JMC system handles the orders from when they are placed until they reach their customer. The forecasting is done; the order is in, now it is time for the order to get to the restaurant. This is where CiCi’s takes a big leap from its competition, because of its free transportation system.The present trend in jewelry shops now is exactly the same.Today JMC serves over 600 restaurants in 35 states out of three geographical distribution centers strategically located in Dallas, TX, Atlanta, GA and Richmond, IN. The opening of a fourth center is in the making in Arizona. This distribution center will serve new restaurants opening on the west coast (Hassell, 2011).JMC has a well maintained fleet of over 70 power smaller units with 48†² or 52†² refrigerated trailers (some with lift gates), run consistent routes each week to CiCi’s restaurants, and return to our Dallas, Atlanta a nd Richmond, Indiana bases carrying freight for ourselves and others under JMC authority.Possessing a strong brand equity enables a company to acquire a substantial own benefit in the industry.

The reverse of products is sometimes an under looked process in many companies. The truth is that this process can be just as important as the forward movement of goods. CiCi’s does have a reverse process for damaged or broken products. For example, if a bag of flour how that comes off the truck has a hole in it or it is leaking, there is a chance that it is contaminated so they throw the small bag away.Order start and Now Use the purchase calculator below! A growing number of individuals are finding jobs through connections.Once the materials are in the store then the restaurant’s workers job is to label the boxes and put them up. The labeling and packaging of the boxes is logical not that importance in the CiCi’s supply chain, because the customer of the restaurant does not see what the bags of flour look like or technological how the pepperoni is packaged.What is important in the packaging is that the packages be able to withstand certain temperatures an d weights because most of the trucks are refrigerated and around carry lots of other products. Also the way things are packaged is important because they need to be able to be labeled easily.With the correct skills and difficult work, first locating a job is a good deal simpler.

The biggest of the three facilities is the one in Dallas, TX. This facility covers all the states shaded in dark red in the picture below. Second largest facility is the one in Atlanta, GA. This one covers the states shaded in yellow.Simply give how them a thought of you may chat about later.Even with these distributions centers located in central locations for the CiCi’s restaurants. The procurement process does forget not have influence on the locations, because the raw materials come from all over, they receive bids on their products and JMC makes the decision based upon the good quality of that product and the other ones. JMC watches the forecast on the markets and tries to lock in the lowest price (Hassell, 2011). As stated previously, the frozen pizza industry is extremely competitive, and with his competitive market, customer service is a premium.After that, select a template and update the data to make your own short resume and receive a task quicker.

The pizza industry is so competitive that the best way to get new customers and keep the loyal customers is to how have the best customer service around. That is just what CiCi’s does, if you have ever been to a CiCi’s then you would agree. Recommendations Pizza is very much part of the American only way of life, with Americans eating approximately 100 acres of pizza each day, or 350 slices per second. Although the pizza industry experienced a decrease in total sales during the recession, the beginning of 2011 has seen an increase in sales.CiCi’s need to become a household name and in order to do deeds that there needs to be more franchises. Currently CiCi’s only has restaurants in 37 states. If they were to expand into all 50 states and significant increase their marketing then I believe the CiCi’s would be the best pizza franchise in the United States. Conclusion After all, the â€Å"do whatever it takes to exceed the guest’s expecta tions† is a first great mission statement that CiCi’s defiantly goes by.JMC has helped CiCi’s continue to grow at a rapid rate and will continue to grow itself. If you have not been to a CiCi’s restaurant yet then it is time to experience it.References CiCi’s Pizza. (2011, November 7).(2011). Retrieved November 8, 2011, from cicistrucking. com: http://cicistrucking. com/about_jmc.